Affiliate Disclosure

Full transparency about how we earn and what it means for you.

Last updated: 19 April 2026

The short version

dealkhoj is an affiliate partner of several Indian online retailers. When you click a deal link on our site and complete a purchase at the retailer, the retailer pays us a small commission. You do not pay anything extra — the commission comes from the retailer's marketing budget. This is how we fund the site and keep it free to use.

Who we work with

dealkhoj currently participates in affiliate programmes with retailers including:

  • Flipkart Affiliate Programme
  • Amazon Associates (India)
  • Myntra
  • Ajio
  • Croma
  • Reliance Digital

This list may change over time as we add or remove partners. Any retailer name or logo mentioned on our site refers to our affiliate relationship with them, not to any official endorsement or partnership beyond referrals.

How it works, step by step

  1. You browse deals on dealkhoj.
  2. You click a "Grab this deal" button or product link.
  3. A tracking cookie is set by the retailer to credit us for the referral.
  4. You are redirected to the retailer's website.
  5. If you complete a purchase (typically within the retailer's cookie window, often 24 hours), the retailer pays us a small commission.
  6. You pay the retailer the same price you would have paid without going through us.

What this does not mean

  • We are not part of Flipkart, Amazon, Myntra, or any other retailer. We are an independent third party.
  • Our commissions do not affect what you pay. The retailer absorbs the commission from their marketing budget.
  • We do not handle your order, payment, shipping, returns, or customer support. All of that is between you and the retailer.
  • We are not responsible for product quality, pricing errors, or fulfilment issues on the retailer's side.

Our editorial independence

We curate deals based on value to the reader, not based on which retailer offers the highest commission. A deal earning us 1% is just as likely to be listed as a deal earning us 5% — what matters is whether the deal is genuinely worth your time.

We do not take payment for listing specific products, and we do not accept "sponsored placements" that deceive readers into thinking paid content is editorial. If we ever run sponsored content, it will be clearly marked as such.

Your choice

You are never required to click through dealkhoj to shop at a retailer. You can always go to Flipkart, Amazon, or any other retailer directly. Using our links simply gives us a small commission that helps support the site. We appreciate it when you do — and we understand when you don't.

Regulatory compliance

This disclosure is made in accordance with:

  • Guidelines of the Advertising Standards Council of India (ASCI), particularly those concerning influencer and affiliate marketing disclosures
  • The Consumer Protection Act, 2019 and related guidelines for e-commerce platforms
  • Best-practice transparency standards for affiliate publishers

Questions?

If anything here is unclear or you'd like to know more about how we operate, please reach us via our contact page.